One of the business priorities of Aston Martin CEO Andy Palmer is to ensure that this British privately-held entity survives the business and remains profitable too. The current line-up does not have an SUV and it was not ruled out either given the long-term business objectives. Palmer who worked with Nissan prior to the Aston job was well-versed with the Japanese brand’s success with crossovers and SUVs. Among his first briefs after joining Aston Martin in 2014 to designers and engineers was to come up with a concept SUV.

In March, the DBX concept was prepared for 2015 Geneva motor show. The two-door concept was presented with in-wheel electric motors at each corner and a kinetic energy recovery system (KERS).

Now, the charismatic British CEO has green lighted the production edition which will maintain the concept’s design language but will gain two additional doors and for practical purposes will have a much higher roofline.

Unlike the concept which had electric motors and battery modules, the production SUV will switch to traditional powertrains at launch. The top-of-the-line model will come fitted with a 5.2-litre V12 engine and downsized packages with an AMG-sourced twin-turbo 4.0-litre V8. Like other high-performance luxury crossovers, it will be available with all-wheel drive. The car will be hand built in the UK.

The company says a hybrid powertrain for the DBX is possible and under development and so is an all-electric edition. However, there are no plans to offer a plug-in hybrid for the SUV.

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