A Jaguar F-Type has been spotted wearing the new badge and its part of an elaborate scheme by the carmaker to streamline the naming system given the complexities arising due to various types of powertrains that are being used – petrol, diesel, hybrids and electric.
With effect from 2018, all new Jaguar Land Rover models will receive new designations. As a result, the models and their variants will be easier to identify. The first application of the new badging system in the Land Rover portfolio is in the recently introduced Range Rover Velar.
The theory behind the new badging system is simple, logical and not complicated as the one used by Audi. It consists of a letter denoting the engine type followed by a number representing metric horsepower. The Jaguar F-Type spotted with a P380 AWD badge refers to an all-wheel drive model fitted with 3.0-litre supercharged V6 petrol engine producing 380PS. Likewise, a P300 badge indicates the power output of its 2.0-litre turbocharged four-cylinder petrol engine.
As JLR also heads towards a wider range of electrified hybrid and pure EV models like the upcoming I-Pace, it is expected to use the letter E to represent such powertrains. As a result, the 395bhp electric drivetrain expected to be featured in the new I-Pace should be known as the E400 when it launches next year.
It is also expected that the new plug-in hybrid Range Rover and Range Rover Sport models that were revealed at the Frankfurt motor show will also adopt this format when production models are launched.