Home Brandwatch Sudden exit by Chief Designer Giles Taylor catches Rolls-Royce by surprise

Sudden exit by Chief Designer Giles Taylor catches Rolls-Royce by surprise

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Sudden exit by Chief Designer Giles Taylor catches Rolls-Royce by surprise

A top creative position has just become available with the announcement of Giles Taylor, Rolls-Royce’s head of design announcing plans to step down from his position. Sources say the decision comes into effect immediately.

Giles Taylor has had a chequered career with several automotive brands. He held various positions at Peugeot and Citroën between 1992 and 1997 and left the group to join Jaguar, where he became chief designer. He moved to Rolls-Royce as head of exterior design in 2011 and became the BMW-owned brand’s head of design a year later.

Taylor can be given the credit for his role in overhauling Rolls-Royce’s conservative design language without breaking with tradition. His latest assignment recently oversaw the design of the Phantom Gen VIII which was introduced last year and the Cullinan SUV a few weeks ago.

Taylor said he was leaving Rolls-Royce to “pursue alternative business interests” but hasn’t spelt out what he plans to do. Taylor’s sudden departure has caught Rolls-Royce management by surprise and the luxury car maker hasn’t announced a successor yet. Expect a statement when the next head of design is appointed.

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