Home News BMW and MINI target larger Oman market with pre-owned showroom

BMW and MINI target larger Oman market with pre-owned showroom

BMW and MINI target larger Oman market with pre-owned showroom

BMW group’s Oman importer, Al Jenaibi International Automobiles, has opened an impressive new showroom exclusively for BMW Premium Selection and MINI Used Car Next operations in the Sultanate.

Able to accommodate up to 16 BMW and MINI vehicles, the Muscat showroom, built to the latest CI, offers customers the very best examples of BPS and MUCN models in a premium setting.

Dr. Hamid Haqparwar, Managing Director BMW Group Middle East, said: “The opening of this new BPS and MUCN showroom will help Al Jenaibi International Automobiles meet the demand for pre-owned, low mileage and high-quality BMW and MINI motor cars in Oman.

“Our loyal customers across the region expect more from a luxury brand than just a premium product – they expect a premium experience too. With this new facility, we can focus on customers’ needs in Oman and serve them in a more efficient way.”

Johnny Oommen, Chief Executive Officer of Al Jenaibi International Automobiles, said “Our new BPS and MUCN showroom is a huge boost to the pre-owned car market in Oman and makes buying a BMW or MINI a safe, reliable, and friendly experience.

“Our clients can easily and comfortably view a superb selection of certified and fully approved pre-owned vehicles that have passed extensive technical checks.

“The experience of buying a pre-owned BMW or MINI is now firmly on the same level as new vehicles, with customers able to enjoy the same service, comprehensive warranty and mobility offers and, above all, peace of mind.”  

The move brings a new dimension to the Sultanate’s fragmented used car operations, with the group enjoying first mover status in terms of a corporatised approach to their premium brand operations.

The selection of prospective units is limited to vehicles that have passed a thorough inspection and are no older than seven years, have a maximum mileage of 200,000 km and have a valid warranty of one-year remaining.

Every pre-owned BMW and MINI vehicle comes with 3 years/5,000kms free maintenance (whichever comes first) and 12 months BPS warranty. Customers can also benefit from a great range of finance options that make owning a BPS or MUCN vehicle a safe, attractive, and financially viable option for all.

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